So back to the original issue: Why do these pages exist?
A: Because there is money to be made from it.
Businesses worldwide are trying to figure out how to best utilise platforms like Facebook, Twitter and Google Plus (haha, na Iím just kidding about Google Plus). They know that EdgeRank, likes, brand exposure and followers are important, even if they donít know exactly why or what to do with it. But the problem is, building up these audiences and edge rank is a time consuming and often difficult task. And because of the time and effort required, this occurs :