Keep in mind that when searching google EVERYTHING, good or bad, will show up (most will be bad stuff as people are more likely to document their negative experiences rather than their positive ones). If a well fitted/good quality prong collar is used the RIGHT WAY stuff like that will never happen. That picture is most likely the result of a very poorly made prong collar (spiked prongs instead of flat ones) and the the owner not knowing the correct way to use a prong.
If you watch the numerous YouTube videos out there on how to use a prong the correct way your dog will never look like that.
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